Startup journalism.

As a trained and NCTJ-qualified journalist with the Press Association, I straddle the two worlds of copywriting and journalism. This has included bylines in national publications like The Sunday Times, and (more often) ghostwritten articles for startup founders in tech-focused magazines. Read on for a few examples.

In this thought leadership piece in Startups Magazine, I helped Hey Savi cofounder and serial entrepreneur Vic Peppiatt amplify her bold vision. The idea was the lead with a head-turning hook in-keeping with Vic’s aims to rewrite gender expectations around ambition.

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A “stunning” B2B website rebrand.

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Ooh, look. Another fancy website rebrand.